Welcome Newcomers!

Are you new to Canada? Well, let us be one of the first to say, “Welcome!” We’re happy to have you. As a welcome gift, we’re happy to offer you $1,000* off any new eligible 2019 or 2020 Chevrolet, Buick, GMC or Cadillac. Individuals who hold a valid Permanent Resident Card issued in 2016, 2017, 2018, and 2019 or Temporary Workers with a valid work permit are eligible. Plus, the Welcome to Canada Bonus offer can be combined with our other retail discounts and partner programs which really add up to savings!

Program Details

To participate, simply visit your local Chevrolet, Buick, GMC or Cadillac dealership. They’ll be able to answer any and all questions regarding combining offers, eligible vehicles, down payments and more.

Canadian Heroes Appreciation Discount

All of Canada thanks you. As do we.

In recognition of the selfless acts of service to our country and communities, General Motors is proud to show our appreciation by offering our Canadian Heroes a $1,000* bonus towards the purchase or lease of eligible new 2020 or 2021 Chevrolet, Buick, GMC or Cadillac vehicles. All active, reserve and veteran military personnel, and active Canadian First Responders (including spouses) are eligible. Plus, this great new offer can be combined with other retail offers and partner programs!

Program Details

To participate, simply bring proof of either current or past Canadian Forces membership or active Canadian First Responder employment / government issued ID to a local Chevrolet, Buick, GMC or Cadillac dealership. They’ll be able to answer any and all questions regarding eligible vehicles, down payments, trade-ins, combining offers and more.

Frequently Asked Questions

Q: Who is eligible for the Heroes Bonus?

A: Canadian Forces personnel who qualify for this program include:

  • Active members
  • Reserves
  • Veterans
  • Spouses** of any of the above including surviving spouses

First Responders personnel who qualify for this program include active:

  • Firefighters
  • Police
  • EMT / paramedics
  • 911 dispatchers
  • Spouses** of any of the above

Q: Which vehicles are eligible?

A: See dealer for vehicle eligibility on new 2020 or 2021 Chevrolet, Buick, GMC and Cadillac models.

Q: How do I participate in the Heroes Bonus?

A: Simply bring in your current or former proof of Canadian Forces membership or valid proof of current Canadian First Responder employment / government issued ID to your local Chevrolet, Buick, GMC or Cadillac dealership.

Q: How many vehicles am I eligible to purchase, finance and/or lease?

A: There is no restriction on the number of vehicles an eligible individual can purchase/lease through the Heroes Bonus.

Q: Can I share my Heroes Bonus?

A: Yes, you can share your bonus with your spouse.

Q: Can I combine the Heroes Bonus with current retail incentives and other offers?

A: Yes, in most cases.1 Ask your local Dealership for details.

Q: Can I order a vehicle through this program, rather than choosing one from my dealer's inventory?

A: Yes, absolutely!

Q: Can I use a trade-in with the Heroes Bonus?

A: Yes. Your dealership will be able to provide more information on trade-ins.

GET PREFERRED PRICING

Welcome to the all-new Chevrolet, Buick, GMC and Cadillac Preferred Pricing website. Here you will find everything you need to get the vehicle that is right for you. Your affiliation with us will provide you with an exclusive opportunity to purchase or lease an eligible new Chevrolet, Buick, GMC or Cadillac at a preferred price.

Eligible employees of Preferred Pricing companies have the opportunity to receive the best price. You can save even more by combining this discount with our retail offers, GM Card allowances and if eligible, Canadian Forces Appreciation Discount, Student Bonus Discount and Mobility Program.

It's easy to take advantage of Preferred Pricing. Just follow these 3 simple steps.

1) See if your company is eligible for Preferred Pricing AM I ELIGIBLE?

2) Select your new vehicle

Almost all Chevrolet, Buick, GMC and Cadillac vehicles are eligible for Preferred Pricing. Which one will you choose?

Visit the Virtual Showroom now.

3) Visit a participating Dealer

Head to a participating Chevrolet, Buick, GMC or Cadillac dealer with your proof of employment (recent pay stub, HR letter, your company card) to confirm eligibility. Find a dealer online or call 1-800-463-7483.

*Current employees of eligible Preferred Pricing companies can purchase or lease an eligible new Chevrolet, Buick, GMC or Cadillac at GM Employee Price plus applicable fees and taxes. GM Employee Price is defined as the dealer's price of the base price of the vehicle, plus options, Program Participation fees, REP fees and dealer fees (if applicable) as shown on the invoice. This calculation excludes taxes, license and registration fees, insurance, personal property registry fees and freight charges. Model restrictions may apply. See participating GM Dealer for all program details. GM may modify or terminate this program in whole or in part without notice.

Mobility Program

At General Motors, we know just how important mobility is if you have a disability.

That's why we've created the GM Mobility Program. It's designed to help people with disabilities access the resources they need, and get a reimbursement of up to $1,000 towards the cost of adapting an eligible new Chevrolet, Buick, GMC or Cadillac,* plus a two-year subscription to the the OnStar Essentials Plan, on us, which includes OnStar® Safety & Security, Remote Access, and access to the new OnStar Guardian App.‡

To help you find the equipment and vehicle that's right for you, we've included the information you'll need and a number of links in the following pages, as well as a helpful overview you can download and keep.

* Up to $1,000 (tax exclusive) credit available on eligible new 2020, 2021 or 2022 MY Chevrolet, Buick, GMC or Cadillac delivered by January 4th, 2022 to eligible customers. Only certain equipment and adaptations are acceptable for the credit under the program. Proof of eligibility must be provided upon request. GM Canada may modify or terminate program in whole or in part at any time without notice. See dealer for details.

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